Payment can now be made from WhatsApp; NPCI approves the launch of UPI based system in India.
Payment can now be made from WhatsApp; NPCI approves the launch of UPI based system in India.
Now you can also make payments through the instant messaging platform WhatsApp. National Payments Corporation of India (NPCI) has approved WhatsApp to launch UPI based payment system. The instant messaging platform had been testing the payment method for two years but the matter was stalled due to privacy concerns.
Facebook has been in constant talks with the Indian government about launching WhatsApp Pay. However, it has now been approved. A press release was issued on Thursday by the National Payments Corporation of India. It said Go-Live has been approved for the WhatsApp payment system.
The payment model was allowed to go live as per the phase
Accordingly, Phase Wise has been allowed to make WhatsApp's payment model live. That means it will be live in several different phases. Initially, the company has been allowed a UPI user base of 20 million but later it can be expanded to a graded manner.
Paytm will get a hefty bump
With the launch of this service, Paytm, Google Pay, and Phone Pay will face tough competition in the digital payment market. There are currently more than 45 third party apps offering UPI based payments services including Google Pay, Amazon Pay, Flipkart, and Phone Pay. In addition, 140 banks such as Paytm Payments Bank, Airtel Payments Bank, and Axis Bank also offer these services.
Paytm founder Vijay Shekhar Sharma has been consistently opposed to WhatsApp. According to him, the service is not safe for the user and there is a risk of fraud. India is the largest market for WhatsApp. WhatsApp has a total of over 400 million active users in India.
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